The eighth edition of the Elle Beauty Awards of Italy took place with the Italian magazine Elle.
A jury of experts, journalists from Elle and professionals from the world of cosmetics in Italy, has selected the best products of the year in different categories. Of the selected only a few have been fortunate enough to win in this fantastic edition, a decision made by the readers of the magazine, who voted every month their favourite product in elle.it.

The winner of the Elle Beauty Awards 2020 in the category ANTI-CELLULITE AND FIRMING was Define & Fit 24h Perfect Forms.

Its rich formula and its gel-cream texture have conquered the public who have made it the winner of the best global treatment that fights cellulite and redefines the silhouette.
Formulated based on plant extracts, Buxus Sinica, Pimpinella Anisum, Extract of Lepidium Meyenii and Marine Plankton, whose combination is capable of awakening and accelerating certain process related with the “combustion” of fats and prevents the accumulation of triglycerides in the adipocytes. Its activity adapts to the differences of the day and night metabolism 24 hours a day.
It is a 24h Multi-Action that works the whole day long.
Also, if you practise sports during the period of application of the product, the results are intensified.